Time: Kentucky Fried Rice. Starbucks has the gall to sling its lattes for coffee connoisseurs in Vienna, and Budweiser peddles its brew in Belgium. So why shouldn’t Yum Brands–the Louisville, Ky.-based company that owns KFC, Pizza Hut, Taco Bell and more–sell dumplings in a fast-growing market where Chinese food is just called food?
In an attempt [...]
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