Yesterday, I spotted this fire while biking through the Palo Alto Baylands Nature Preserve. When I tried to call 911 to report the fire, I was placed on hold for much too long before I simply gave up. If you are considering terminating your land line at home and going 100% cellular, keep in mind that response times for 911 calls differ between land lines and cell phones. Also, while 911 is an easy number to remember, we all need a back-up just in case no one is picking up the call on the other end. I’ll be programming in the direct phone number to the police department, fire department and poison control center soon.

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“Your World. Delivered.” Or, so they say. Anyone try to get a FamilyTalk plan that includes cell phones with phone numbers from different area codes? I think this can be done, but after spending 50 minutes talking to various customer service people within AT&T, I have run out of patience. I don’t need this that badly. I don’t think there’s a technical reason it cannot be done, just a marketing excuse. And that is the lamest reason to turn down a cash-paying customer.

For some reason, the telecommunications industry is locked into a bizarre old world mentality. Tell me how does forcing an established customer to surrender a long-held phone number breed customer loyalty? It doesn’t. It just reminds me how behind the times your business practices and perspectives are. Sure, AT&T forced us to all have phone numbers from the same area code now, but every time I’m dialing that phone, it reminds me that my world wasn’t delivered. AT&T probably spent some big bucks to come up with their marketing slogan. Instead, I just wished they had hit a few keystrokes (which is probably all it would have taken) to let all of us be on the same FamilyTalk plan with our original phone numbers, even if they were from different area codes.

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